Smörgåsbloggers

All the way from Småland, the collected views, amusements and inspirations of a bunch of copywriters working at IKEA Communications. Here comes the small print: "The posts here are the authors own and are not necessarily the views of IKEA." Hopefully nothing else we put on here will be as boring as that.

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Or, more appropriately, as this Trendwatching.com article points out: Made better in China. No longer seen as the country that copies and exports to the world, China is producing art, culture, fashion, architecture and communication, plus globally competitive products and services. Check out the demographic/economic stats and expect to see more and more from this creatively energized country.

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